The Wolseley’s first breakfast post since the removal of Jeremy King has not gone down well on Instagram

“Eat breakfast like a King, they say, but there’s no King there anymore, so no thank you” 

If you follow The Wolseley on Instagram, you’ll be familiar with the restaurant aesthetic, one built on early eggs and even earlier champagne. Breakfast has always been The Wolseley’s most endearing and famous offering. Graceful omelettes have long been favoured by London’s dining elite. 

But since Jeremy King’s removal from the company, which happened in the haze of Minor International’s takeover, many of Corbin & King’s loyal following has vocalised its grievance and vowed not to return. 

Posturing? The Wolseley’s first breakfast Instagram post since the takeover has seen an overwhelmingly negative reaction. 

The caption of the post reads, “Breakfast at @thewolseley is always a treat.” Still true, we suppose. But treats aren’t always worth it. 

Below are just some of the responses by commenters: 

• “Was. No more for me w/o Jeremy King. You can buy a brand but not its customers, Mr Greedy Minor” 

• “Fabulous restaurant – my favourite in London since it opened – but not going again without Corbin & King. Appalled that the new owners have banned Jeremy King from all the wonderful restaurants he & Chris have worked so hard to establish & not going to put a penny their way” 

• “Devastated by the news that the Wolseley has lost its heart and soul” 

• “Never going back. Ever. If you were “committed to upholding the legacy of the restaurants” then Jeremy King would still be there. As Julia Robert’s famously once said ‘Big Mistake. Huge’” 

• “Eat breakfast like a King they say, but there’s no King there anymore, so no thank you” 

While there were also some ordinary and positive comments, the reaction raises a question about the longevity of the brand, and how many regulars will come through those doors again. 

Read more about Minor International’s takeover of Corbin & King here